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How often have you wished you could generate ‘eureka moments’ on demand?

With Corporate Signpost you can achieve it.

Corporate Signpost is dynamic strategic management tool that facilitates access to subconscious knowledge and stimulates lateral thinking.

The system unlocks the power of integrated whole-brain thinking.
It signposts:
 
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Diagnostic insights
 
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Ideas generation
 
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Decision pathways
Corporate Signpost enables
executives to:
 
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become unconventional thinkers
 
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focus their time and energy effectively
 
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signpost the most important elements in decision-making

 

The system is not complicated and works for both individuals and groups. It is better experienced than described, as it depends for its effectiveness on the symbolic power of images.

Briefly, it comprises 78 image-rich cards which facilitate access to knowledge we may not be aware we possess. The companion handbook provides complementary logical information about the toolkit, descriptions of the concepts behind each of the cards, and example questions that might be relevant when any particular card is drawn. The handbook and cards together generate whole-brain solutions for strategic business issues. A quirky and fun addition to the set is a 12-sided die, that is used to signpost other influencing factors.

The structure replicates a model of business activity. It portrays the growth of a business from inception to established operation, with four key, supporting business processes - strategic management, infrastructure creation, product or service delivery, and performance control. Governing each process are four tiers of management roles.

The methodology circumvents the usual route into a problem both by randomising the starting point and by using visual imagery rather than the pre-coded meaning of words. Randomly selected images trigger the emergence of deeper insights that provide a new perspective or interpretation of the situation in question.

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